About Our Owner

Hi, I’m Kristen Ross—author, CEO, ministry leader, and the heart behind this brand. Born and raised in New York, now rooted in Chicago, I’m a wife, a mother of two, and a woman who knows the power of feeling good in what you wear. I’ve always believed that fashion is more than appearance—it’s a reflection of how you see yourself and how you show up in the world. As a woman of faith, I wanted to create a space where style meets substance, and where women can look good, feel good, and walk boldly in their purpose.

Join the movement. Look good. Feel good. Live on purpose.

Our Mission

This brand was created with you in mind—the woman who loves God, loves fashion, and is ready to live fully and confidently. We don’t just sell clothes; we curate confidence. Our mission is to help you elevate your life with elevated style. Every product we offer is intentionally selected for its quality, versatility, and ability to make you feel beautiful inside and out. What sets us apart? Authenticity. Excellence. Community. We pair our curated fashion collections with real-life tools like style tips, coaching, video guides, and ebooks designed to help you grow—not just in style, but in purpose and identity. We’re here to see women win—in faith, in fashion, and in life. When you shop with us, you’re not just buying an outfit—you’re joining a movement of women who are rising, thriving, and walking boldly in everything God has called them to be.
Purchase my book on Amazon

From Trauma to Purpose

A Guide written by our Founder, Kristen. She explores topics such as purpose, healing, trauma, love, relationships, and confidence through devotionals, creative challenges, bible study, and journaling, this guide will have you digging deep as you face that woman in the mirror, helping you to heal and cultivate your God-given purpose. Let's face the mirror together, sis. Are you ready?

 Get the Guide on Amazon